And even though Logan dresses her garment up or down by adding accessories, she also says she has recently begun feeling a little tired of wearing black every day and is now considering swapping her black dress for one of colour. Fashion has a function, and what we chose to wear any given day tells the world who we are. Tackling overconsumption by just reducing what you wear is not without complications. And no-one seems to notice it's the same dress. Before, she would spend most days in jeans and a T-shirt, but now, she says, she always feels dressed up. She sometimes adds merino leggings or, if it's cold, trousers or a sleeved top. Logan has built her wardrobe around her dress. I am wearing it to a work conference this week." She only dons alternative wear, like her pyjamas or sweatshirt and sweatpants borrowed from her daughter, for messy cleaning or for ceramics class. "I wear it for everything," Logan tells BBC Culture. Three years later, it's still practically the only garment she uses. Around 10 years ago, after she and a friend started talking about how great it would be to have a uniform in order not to have to think about what to wear, she made a wool dress out of second-hand jumpers and wore it almost every day – until it shrunk in the wash.īack to wearing clothes in a more usual way, Logan battled with decision fatigue. Finally, she bought a new dress: black, knee-length, sleeveless. Jennifer Logan lives with her husband and two children in California, where she works as an osteopath. Outside of uniformed jobs, being exempt from the need to vary your look is a luxury mainly afforded to men, and the habit of wearing an identical outfit every day is embraced almost solely by men, be that Mark Zuckerberg, Steve Jobs or almost every suit-wearing office worker in the world. One way of tackling overconsumption is by reducing what you wear. And as the fashion business battles increasing sustainability problems, we may soon have to revert back to the norm. Today's hyper-paced shopping and discarding is a relatively new phenomenon. Meanwhile, the clothing industry wreaks havoc on our fellow humans and on the planet. The overabundance of cheap clothes means that many of us use only 20% of the garments in our wardrobes. Even green initiatives like clothes-swap events and wardrobe libraries, aimed at helping us be sustainable, push the same idea: what we already have is not enough. And we must constantly update our wardrobes. Even if we work in an office and not in a sweaty factory or in a sun-baked field. Every day – or at least every few days – we are expected to change what we are wearing. Even though the wedding guest and the office worker above were both reassured by others that they had done nothing wrong, the feeling remains. In the Western world, there is an unspoken rule. Can I really get in trouble for continuing to wear my dress every day?" ![]() ![]() said he had to talk to me about how I presented myself at work. "I was called into my boss's office and he. " challenge, where people wear the dress 100 days in a row," says another chat site user, this time on work advice site Ask a Manager. it was rude and that if I didn't want to go I should have declined the invitation rather than turn up inappropriately dressed. ![]() "Since Christmas, I've been to four weddings", writes a user of online forum Mumsnet.
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